The New Fluke 754 Documenting Process Calibrator
Meet Jim Shields, the Fluke product marketing manager, and discover the new 754 Documenting Process Calibrator from Fluke Corporation. This Calibrator is rated with best in class accuracy, a 3 year warranty, protected and tested to comply with IEC 61010, Cat II, 300V. As usual, Fluke is knocking it out of the park with their latest offering, so we went with a simple, product focused video to lay out the key points. Most of the videos we produce for Fluke, much like the products they make, focus more on substance than flash. Understanding the specific needs of the client (and, by extension, the client's clients!) is the first key to creating a successful marketing video. Fluke is a strong brand with a solid identity, and we're always careful to respect that throughout the creative process.
